Monday, August 9, 2010

Upper Deck at King's Academy


By Ryan King (SMBA '11)

As an intern for Upper Deck, I knew they were planning some type of event with LeBron James, as he is a spokesman for the company. But, as of Wednesday, I just did not know what it would be as they were having trouble obtaining Miami Heat jerseys just like everyone else.

But on Saturday of the LeBron James’ camp, Upper Deck showed up to the camp in a U-Haul with a few hundred balls, jerseys, shoes, magazines, and posters to be signed by James for future sale. Upper Deck does signings with James several times a year for their Upper Deck authenticated division. Along with the autograph session, Upper Deck was able to do a Q&A video and their first photo shoot with James in his new uniform.

During the interview, I learned that LeBron James’ favorite autograph is a Time magazine autographed by President Obama. Classmates Greg Leisher, Damien Reyes, Nischita Shetty, Bailey Axlerod, and I were able to assist with the autograph session and watch the interview and see the photo shoot. Working the King’s Academy was a treat in itself, but being able to help Upper Deck and witness the Q&A and photo shoot was a once in a lifetime experience. We were able to see a human side to LeBron James that most don’t get a chance to see. As a thank you to my classmates for their help, Upper Deck will give each of them a gift.

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